A clear profile and utilization concept are crucial for attractive, vibrant and economically successful areas and properties. We work with the client, experts and other stakeholders to develop these.

What makes the site or property unique? What target groups do you want to address? How can you best meeting existing needs and create new ones? What utilization mix makes sense?

We assist private and public-sector owners as well as investors when it comes to answering these questions. Based on location and market analyses, we develop utilization concepts for commercial zones, mixed-use zones, residential areas and real estate projects. 

Our support services include:

• Designing, supporting and moderating processes involving the relevant stakeholders
• Preparing location and market analyses
• Analyzing location features and relevant trends
• Identifying target groups as well as their specific needs and requirements
• Reviewing the economic viability of possible positioning and usage options
• Participatory development of possible positioning and usage options
• Evaluating positions and identifying favorites