The overall traffic concept is being developed in a broad participatory process and shapes future mobility in the Baden area and its surroundings. For the canton of Aargau, we completed a multiyear communication mandate centered on public participation to accompany the development of transportation measures. Towards this end, we developed a communications strategy and implemented online and offline measures to inform local residents and to encourage them to participate in the process.

Our services

• Designing an overarching story and various personas
• Developing a webpage concept, including information architecture and UX writing
• Designing infographics, illustrations and icons
• Drafting media releases and texts
• Providing communicative support of the participation process
• Designing and implementing a campaign in public spaces
• Design and development of an interactive map with a participation module. The map was awarded the bronze award in the “Public Value” category by Best of Swiss Web in 2025.