Around 25 percent of Graubünden’s overall economic output is generated by tourism. Our study outlines the tourism industry’s significance at both the cantonal and regional level. After conducting interviews with more than 30,000 individuals, we compiled our results in the form of an interactive web report. To promote clarity and an optimal user experience, the report’s contents are engagingly presented from the general to the specific. Our findings serve as an important basis for political discussion and for the further development of tourism in Graubünden.
The web report in responsive design makes the study results accessible on all end devices
The information architecture, the content and visualization concept (as well as the design system) ensure comprehension of the study results
Uniform and interactive data visualizations created with Datawrapper help effectively capture the large volume of data
The web report was developed iteratively from the early design prototypes to final implementation